拓源新思廣告打造5G時代線上VR云展會“新業(yè)態(tài)”


運用5G、VR/AR等技術，各地也陸陸續(xù)續(xù)推出“線上展會”“云展會”。加快推進展覽業(yè)轉型升級和創(chuàng)新發(fā)展，積極打造線上展會新平臺，商務部4月13日印發(fā)《關于創(chuàng)新展會服務模式 培育展覽業(yè)發(fā)展新動能有關工作的通知》。

目前更多的線上展會采用方案大多以2D 電商“網格式”形式，優(yōu)點是制作方便，缺點也是體驗感不太友好，像早期的B2B信息分發(fā)平臺，特裝展與標準展也是同一個模板。With the large broadband and high speed brought by the upcoming popularization of 5G, tuoyuan xinsi advertisement comprehensively considers the production and experience as well as the future trend, adopts the form of 3DVR virtual reality display, and integrates the advantages of online exhibition to break through time and space進入翻譯頁面線下場景沉浸式用戶體驗的優(yōu)勢。線上虛擬化展示技術大概有4類展示方式，包含2D類電商模式，2.5D立體類展示方式，3DVR虛擬現(xiàn)實展示方式，以及VR虛擬現(xiàn)實游戲類方式。
 

什么是VR云展會？

拓源新思廣告根據(jù)自己的優(yōu)勢推出VR云展會，什么是VR云展會？VR云展會采用Web3D技術+3D數(shù)字模型技術+ VR虛擬全景技術真實模擬線下場景，參觀者在虛擬空間中以3D視角交互沉浸式逛展，區(qū)別于2D電商“網格式”的交互體驗。

拓源新思廣告VR云展會特點：沉浸式交互場景

1. 沉浸式3D場景交互界面方案，如臨現(xiàn)場
虛擬展會分為“導覽模式”以及“自由逛模式”。點擊導覽模式調出3D可視化導覽圖，展商一覽無余，Want to see which click in which. Free browsing mode, also known as follow, the customer is like a live exhibition, along the main channel, stroll to which click the hot spot into which visit negotiations.
2. 虛實結合的線上展覽方案
客戶在展會上考察供應商、采購產品是一個復雜的過程，作為展商如何將品牌、產品、公司實力等多維信息更好的整合在一起贏得客戶信任，是打造線上展會時首先要考慮的因素。Wisdom digital technology using VR virtual scene, virtual reality technology to build online stands by VR imaging technology for exhibitors and name of the factory, production line, such as office environment to live, and name so that customers can online by hot into the exhibitors booth factory, further investigate the exhibitors scale, strength, and supply the truth, realize the online inspection, and then bring orders for exhibitors, to achieve all-round display online exhibition to customers online inspection, the first offline after the visit, together they will see, save time cost, improve the efficiency of business activities.


3. 動靜結合的線上展覽方案
由于在線上，如果展商的展品光靠傳統(tǒng)圖片文字介紹，很難吸引客戶的目光，不像線下展覽客戶可以近距離的接觸展品，仔細詢問展品的性能等等信息。每種展品都有他的賣點和功效，光靠一張圖片表達是遠遠不夠的At this time, Web3D technology and 3D model have room to play, click on the hot spot of the exhibition, the display can be rotated and zooming 360 degrees, 3D model 720 degrees free view and AR interactive experience, product appearance, function, selling point, principle and other information, let the exhibition itself will "tell a story" to the customer.


4. 云商務方案
進入每家展臺，可選擇商家在線直播，并與商家在線聊天，Online message, synchronous meeting and other business functions, through the background big data analysis accurate retention of customer portrait.

5. 半標準化的VR虛擬展臺方案
正常展會少則幾百家多則上千家，如果每家展臺都是像線下定制展臺，顯然工作量是海量的，F(xiàn)or this reason, we unified the design according to the standard booth template, and designed several sets of templates for special booth installation of different areas to choose from. Exhibitors only need to provide corresponding materials according to the requirements, which greatly reduces the post-production cost and cycle of VR cloud exhibition.

如今，線上展會以新姿態(tài)，登上了全球經濟交流的舞臺，其特點可以較好的緩解時下局勢。After the society becomes more stable and the situation eases, the pure online form cannot solve the needs of all people. Only by combining the two can the innovation breakthrough of the exhibition be realized, and the traditional exhibition with Internet wings will show new vitality.
拓源新思廣告將充分發(fā)揮3D+VR優(yōu)勢，誠邀與線上展覽平臺、軟件平臺公司、政府、行業(yè)協(xié)會的合作，共同打造5G時代展會“新業(yè)態(tài)”。
拓源新思廣告VR云展會支持多終端展示

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